Public’s store at The Mall Athens was refreshed with a more vibrant and interactive retail approach, introducing new elements that added energy, variety, and stronger brand expression throughout the space.
Bespoke brand corners became the focal points of the redesign, each tailored to enhance product presentation and give individual brands a distinctive presence within the wider Public environment. Custom structures, spatial interventions, and carefully considered displays encouraged exploration while maintaining a natural flow across the store.
We handled the redesign, custom production, and installation of the new retail elements, turning key areas into engaging brand destinations that enriched the overall shopping experience and gave the store a renewed, more dynamic character.
