Nestlé introduced its new plant-based meal solutions to the professional foodservice market at HORECA 2022 through a vibrant exhibition presence designed around product discovery.
We conceived, designed, and delivered the booth, shaping a clear visitor journey that brought the new proposition into focus through dedicated product displays and communication touchpoints.
Bright, contemporary visuals and a welcoming spatial layout gave the brand strong visibility, creating an effective platform for Nestlé to showcase innovation and engage directly with foodservice professionals.













